FOR IMMEDIATE RELEASE
ARRI and Carl Zeiss have partnered for three-quarters of a century in a cooperative effort that is unmatched in the film industry. As we celebrate this commitment, ARRI is pleased to unveil our latest collaboration â€“ the new ARRI/ZEISS Master Anamorphic lenses. Especially developed for the ALEXA Studio, ALEXA Plus 4:3 and ALEXA M cameras - all equipped with a 4:3 sensor and hence perfectly suited to true anamorphic capture - the Master Anamorphics expand creative opportunities for todayâ€™s image-makers.
These ground-breaking lenses are the first anamorphic glass designed from scratch for modern digital cameras; however, they perform beautifully with analog film cameras as well. Seven high performance anamorphic primes (35 mm, 40 mm, 50 mm, 60 mm, 75 mm, 100 mm and 135 mm) comprise the lineup. The lenses are fast and compact, capable of shooting at T1.9, and most have a front diameter of 95 mm. The maximum lens weight is below 3 kg.
The revolutionary optical technology features a newly developed iris with 15 aperture blades, while the near-telecentric optical design reduces color fringing and shading at the image corners. Virtually no image breathing and no anamorphic mumps (fat face effect) are experienced. A completely new focusing mechanism overÂcomes time-consuming mechanical readjustments on set; state-of-the-art lens barrels feature improved dust and water protection.
Anamorphic imagery is famous for striking bokeh. With the Master Anamorphics this is further optimized with evenly illuminated oval out-of-focus highlights. Anamorphic blue streak lines are rendered in a fresh style with enhanced flares and reflections for additional artistic options. The lenses are super color matched to other ARRI/ZEISS prime lenses and ARRI/FUJINON zooms.
The Master Anamorphics rely on the same mechanics and superior standards of the award-winning ARRI/ZEISS Master Prime lenses, which have brought them onto countless sets of memorable, award-winning cinematic masterpieces such as Hugo, The Kingâ€™s Speech and The Lord of the Rings trilogy.
Earlier this year, the designers of the Master Prime range were honored with a 2012 Scientific and Engineering Award (Academy PlaqueÂ®) from the Academy of Motion Picture Arts and Sciences. The ARRI/ZEISS Master Anamorphic series continues this amazing legacy by offering outstanding image quality to more cinematic storytellers.
ARRI/ZEISS Master Anamorphic lenses are priced at approximately 30,000 â‚¬ for most of the planned focal lengths.
Visit ARRI at IBC 2012: Hall 11, Booth F21.
Visit Carl Zeiss at IBC 2012: Hall 11, Booth G64
With headquarters located in Munich, Germany, Arnold and Richter Cine Technik (A&R) was founded in 1917 and is the world's largest manufacturer and distributor of motion picture camera, digital intermediate (DI) and lighting equipment. The ARRI Group comprises a global network of subsidiaries, agents and representatives that covers all aspects of the film industry: design, engineering, production, equipment rental, turnkey lighting solutions, post production, film and sound laboratory services, and visual effects. Manufactured products include the groundbreaking ALEXA digital camera system, film cameras, professional camera accessories, cutting edge LED lighting and DI solutions such as the ARRISCAN and archive tools. The Academy of Motion Picture Arts and Sciences has recognized ARRIâ€™s engineers and their technical contributions with 18 Scientific and Engineering Awards. For locations and more information please visit www.arri.com.
+44 1895 457 113 (office)
+49 89 3809 1382 (office)
About Carl Zeiss:
The Carl Zeiss Group is an international leader in the fields of optics and opto-electronics. In fiscal year 2010/11 the company's approx. 24,000 employees generated revenue of about 4.237 billion euros. In the markets for Industrial Solutions, Research Solutions, Medical Technology and Consumer Optics, Carl Zeiss has contributed to technological progress all over the world for more than 160 years and enhances the quality of life of many people around the globe. Carl Zeiss is successful in the fields of Semiconductor Manufacturing Technology, Industrial Metrology, Microscopy, Medical Technology, Vision Care and Consumer Optics/Optronics. Carl Zeiss is represented with around 30 production and over 50 sales and service sites in more than 30 countries worldwide. Carl Zeiss AG is fully owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation). Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany.
Tobias Brandstetter, Carl Zeiss, Camera and Cine Lenses
+49 7364 20 4694
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