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ARRI PCA at NAB 2011 ARRI now offers packages for DSLR applications, as well as specific cameras such as the Sony PMW F-3 and Panasonic AG-AF101. See some of the new tools we've designed to support filmmaking of all sizes and budgets.
New ALEXA upgrades at NAB 2011 Take a look at the anamorphic de-squeeze and high speed software upgrades available soon for ALEXA.
ALEXA M unveiled at NAB 2011
ALEXA Studio at NAB 2011 A mock-up of the ALEXA Studio model which will feature an optical viewfinder, mirror shutter, 4:3 sensor and offer true anamorphic capability. 
ALEXA Plus at NAB 2011 Reporting from Las Vegas for NAB 2011, Marc Shipman-Mueller (ARRI Product Manager, Cameras & Lenses) gives an overview of the new features for the ALEXA Plus, now shipping. We also get a look at the Cmotion focus system and codex recorder for ARRIRAW.
Burned ALEXA appears at NAB ARRI Inc.'s Stephan Ukas-Bradley shows us the now-famous ALEXA that was badly burned in a recent fire. Amazingly, the camera still works, despite its charred appearance.
ARRI L-Series LED Fresnels debut at NAB Ryan Fletcher, ARRI's LED Lighting Product Manager guides us through the L-Series: three LED fixtures that are the first to truly incorporate Fresnel characteristics in function and performance. For more, go to: http://www.arri.com/l-series
Inside GAME OF THRONES Shot with the ARRI ALEXA by cinematographers Marco Pontecorvo, AIC, Alik Sakharov, ASC and Matt Jensen, GAME OF THRONES is HBO's epic new fantasy series.
ANONYMOUS trailer Directed by Roland Emmerich and shot by Anna Foerster, ANONYMOUS was the first feature film to make use of the ARRI ALEXA digital camera system.
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